Marketing Horizons, a series in the WVU Marketing Communications Today podcast, is forward-thinking, looking ahead, through the front windshield and beyond, into the marketing future. Marketing Legends, another series in the WVU Marketing Communications Today podcast, features marketing thinkers, innovators, practitioners and founders — legends of the marketing world — who will talk about their careers and share their wisdom with the marketers of today. Hosted by Cyndi Greenglass and Ruth Stevens, these podcast series are dedicated to looking ahead to the new ideas, technologies, tools and strategies that are emerging to help marketers navigate over the marketing horizon.
Episodes
Sunday Oct 04, 2020
Sunday Oct 04, 2020
Deciding to shift your career can be challenging. Joining us today, David Hovis, marketing and communications manager for Team Penske, went from being a history major to changing his focus on PR. David will share what brought him to racing public relations, how his role has evolved and advice on how you can switch or start your career in PR.
About Michael's Guest:
David manages day-to-day public relations efforts for the No. 6 and No. 7 Acura Team Penske ARX-05 DPi entries competing full-time in the IMSA WeatherTech SportsCar Championship. David also manages the Team Penske eSports team, content and maintenance of teams' official website, as well as assists with media guides, driver appearances, and is a designated at-track public relations and sponsor relations manager at all IMSA WeatherTech SportsCar Championship events for Helio Castroneves, Juan Pablo Montoya, Dane Cameron, and Ricky Taylor.
WVU Marketing Communications Today is hosted by Michael Lynch from West Virginia University which is a program on the Funnel Radio Channel.
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